
I want to share with you a story that I haven’t shared before. I may have told you elements of it, but I haven’t really spoken about it from the full manifestation perspective, and that is how I manifested my multiple six figure per year business.
How I Manifested My Multiple 6-Figure Per Year Business
The Dream (and the Doubt)
Since around the end of 2010, I knew I wanted an online business. At first I imagined it as a blog, but more than anything, I just wanted something of my own on the internet. The problem? I didn’t believe I could do it. I doubted my intelligence, my savviness, my confidence. I didn’t feel attractive enough or “good” enough. All the usual limiting beliefs were there, loud and convincing.
They held me back — but not completely. I still played around with blogging.
The Experiment Years
I started with a wedding dress website, got bored, then moved through niche after niche: lifestyle, DIY and crafts, manifestation, marketing, even health and sugar-free living (which didn’t last, because I love sugar). I wasn’t building anything serious — I was exploring.
I made ebooks but barely sold them. My “strategy” was basically: create it, make a sales page, add a buy button, done. But during those five-ish years, I was unknowingly learning core online business skills.
I didn’t have a full business yet — but I had built the foundation.
The Job That Changed Everything
At the job I had at the time, I was asked to build an entire department that didn’t exist. I had never done anything like that and felt wildly out of my depth. With some guidance, I winged it. I made decisions, tried things, trusted my instincts.
Within a year, I had turned that non-existent department into a six-figure, thriving program.
That was my wake-up call. If I could do that for someone else’s company, why wouldn’t I do it for myself?
I realized I needed that experience to build my confidence and prove to myself that I was capable.
Going All In
Even though I didn’t love the job, it showed me who I was. So I decided: no more working for other people. I was going all in on my own business, properly, and it was going to work — because now I had both the skills and the self-belief.
I started my current business with affiliate marketing so I could earn without creating a course right away. Then I launched my own course. I made sales — not enough to quit yet, but I kept going. I stayed consistent, built my brand, created content, and intended success. Momentum grew.
The Random Idea That Took Off
One day, while pet-sitting for my dad and watching TV, a random idea for an affiliate strategy popped into my head. I tried it. Within hours, I made three sales. I tested it for a month — it wasn’t a fluke. It worked.
So I created an ebook teaching the strategy. It went viral. You couldn’t search the topic without finding me. A friend even said, “Everything I look up leads back to you.”
That ebook made $75k in its first year, then six figures the next, and kept growing.
The Bigger Picture
I’ve long since moved on from that niche, but that product catapulted everything. From there, I leveraged the success, expanded my brand, and became known in my industry.
It might look like luck or coincidence, but it wasn’t. The moment I truly decided my business would succeed, it became inevitable.
Let’s break down how the law of assumption was at work, was 100% at work in this entire process. I mean, I wasn’t following it at the time, but the law is the law and it always operates, whether you’re aware of it or not.
Brazen Impudence: Never Taking No For An Answer
The first principle I lived by was brazen impudence.. essentially, not taking no for an answer.
Once I gained confidence from that job where I built a department from scratch, quitting my business stopped being an option. No matter how long it took or what happened, I decided I would never give up. My success was inevitable. In my mind, my business was already a success.
At the time, I wasn’t thinking huge. I just wanted around $3,000 a month – enough to cover expenses and live comfortably. My mind hadn’t even stretched to $10k, $50k, or $100k months yet. But the certainty was there. However it looked, I knew it would happen.
Feeling It and Moving Anyway
Business isn’t all rainbows. It comes with fear, doubt, uncertainty, frustration, setbacks, and disappointments along with the wins, fulfillment, fun, and money.
Whenever those “negative” feelings came up, I didn’t make them mean stop. I felt them and moved forward anyway. I did the work while scared. I did the work while stressed. I did the work while frustrated.
I didn’t let emotions decide my commitment.
Relentless About Solutions
I was like a dog with a bone — always looking for answers, always finding solutions. That mindset is essential in business. Things will go wrong. Not one thing — hundreds of things. Your job isn’t to avoid problems; it’s to solve them.
And honestly? I grew to love that.
I loved it because I gave myself no other option. I thought like a business owner, felt like a business owner, and showed up like a business owner — even before the money was consistent. I wasn’t dabbling. I wasn’t half in, half out. A real business owner doesn’t quit when there’s a hurdle.
The Decision That Changed Everything
That brazen impudence served me more than anything. I was resolute. Focused. Unshakeable. Success wasn’t a maybe — it was a decision.
When you take quitting off the table, something shifts. It’s like an internal contract gets signed. An energetic declaration: this is happening.
And when there’s no option to fail, the only direction left is forward — toward success, toward the result, toward the life you decided on.
That was the foundation. And Neville Goddard talks about this exact energy in his work: the bold refusal to accept anything less than what you’ve chosen.
A Strict Mental Diet
The next thing that I did in terms of manifesting this amazing business that I have is a mental diet. I had the strictest mental diet out there. I didn’t let any doubt or fear or resistance get in my way. Just like I said, I did it afraid. I did it frustrated. I did it being uncertain. I did it feeling fear. I persisted, no matter what.
It didn’t matter if I still felt fear or doubt as I persisted, I would just tell myself it’s a motherfucking success. My business is a motherfucking success. It’s inevitable. This is done. This fear, this doubt, it doesn’t matter, because my business is a success. I was resolute in my conviction. All roads led to my success because I was already a success in my mind. Right, there was no other option but for me to succeed. So I was already a success in my mind. That is what a mental diet consists of.
You have to persist in the way that you want to think and the way that you want to feel and the way that you want to operate in your body, in your life, in your day to day, in your business. You have to be so fucking strict on that and that you’re always doing it in favor of what you want instead of not in favor of what you want, which is what most people do. They let the first fears or doubts get in their way and then that’s it. They’re off. It’s never gonna work for them. It’s not changing, it’s not happening. I just didn’t have time or space for that.
For me, the only option was success. The only option was that I have a massively successful business, which brings me to the next thing that has to happen, and Neville Goddard talks about this as killing the old man or killing the old version of yourself.
Kill The Old Man (The Old Version of Yourself)
Before I built my business, I had the classic employee mindset, the version of yourself who’s never run a business and doesn’t even see it as possible. In that old mindset, a six-figure business wasn’t just unimaginable, it was impossible.
I had to kill the old Elise: the doubtful, fearful, confidence-lacking, unworthy version of myself. I had to terminate her – not literally, of course – but I stopped telling the stories that reinforced that old identity.
Stop Reinforcing the Old Identity
I no longer reinforced the self-concept of Elise the Doubter. Instead, I began telling a new story, the mental diet of the self-possessed, confident, highly worthy Elise. The version of myself who was fully capable, successful, and magnetic, and I told this story with conviction and passion.
I had to go all in on the person I wanted to be — the person I was becoming. I had to let go of the old Elise because she would never have gotten me here. She saw herself as flawed, limited, and unworthy. She couldn’t take me to a multiple six-figure business, massive fulfillment in my work, or the absolute most fun I’ve ever had making money.
Rebirth Into Your New Identity
She had to die so I could be reborn into the identity I chose: I am a massively successful business owner. Massively successful.
This is where the self-concept work came in. Once I committed fully, once I was strict with my mental diet, and once I practiced brazen impudence, the old Elise was gone. She was replaced by someone unstoppable, someone who refused to take no for an answer and refused to settle for less than her chosen life.
This was the transformation that made everything else possible.
The Self-Concept of Being a Successful Business Owner
The self-concept of being a successful business owner came surprisingly easy for me. I just knew I was brilliant. I knew I was confident. I knew I knew my stuff.
Now, I know I am a brilliant business owner. You can’t tell me otherwise. I see what others don’t. I do what others can’t. I get results where others fail and I’m massively compensated for it. Testimonials, case studies, and client successes all reinforce this truth.
Building Your Own Rules
These beliefs didn’t happen overnight. Over the last eight years, I’ve created rules for myself and my business rules where the common limitations simply don’t apply to me. I persisted, and over time, these rules hardened into fact. They pushed out into my physical reality. They became what is actually happening in my business.
Choosing to See Yourself in the Highest Light
After killing my old self, I chose to see myself differently. I chose to see myself as winning, as brilliant, as capable, as someone whose life and business always worked in her favor.
I decided to have my own back to be on my side no matter what. Even when I screwed up, made mistakes, felt scared, frustrated, or uncertain. I chose me. I chose to always be on the winning team: me.
Your Ultimate Self-Concept
This is the ultimate self-concept for life and especially for business. Seeing yourself as brilliant, confident, and unstoppable isn’t just mindset fluff; it’s the foundation that makes everything else inevitable.
This is the self-concept I want you to start embodying.
Saturate Your Mind with The New Version of You
I was saturating the hell out of my mind with everything that served me and my business. I was obsessed completely consumed. My mind was always on it. I read articles, watched videos, listened to podcasts, and consumed audios about business and mindset.
Switching from an employee mindset to a business owner mindset isn’t a joke. It takes time. I have to thank Tony Robbins and Denise Delfield-Thomas for helping me get through that transition.
Always On, Always Receiving
No matter where I went or what I was doing, I stayed focused on my business from a healthy, empowered place, not a desperate one. Because of that, ideas, downloads, strategies, and solutions were constantly flowing to me. This is exactly how that viral product I mentioned earlier even came to be.
My mind never switched off. The channel was always open. Neville Goddard says, “You must be consumed with the desire and literally on fire, with love for its possession, for an intense imaginal act will always draw unto itself its own affinity.” I was that consumed.
On Fire with Love & Obsession
Some manifestation teachers warn that being obsessed isn’t healthy, but my obsession never came from neediness or lack. It was pure love for my business. It was what I wanted to think about, what I carried in my heart, what energized me every day. Even now, eight years later, that love hasn’t faded. Business is my art, my passion, my creation. It’s not just a means to earn money.
I learned that being fully absorbed in something you love isn’t a burden, it’s fuel. My mind constantly explores, contributes, creates, and expands my business because I care so deeply about it.
Living in the End
By saturating my mind with this vision, this obsession, this love, I was living in the end. Every thought, every idea, every day was aligned with the version of me I wanted to become and the success I was destined to have.
Living in the State of the Wish Fulfilled
I was living in the end, fully embodying the version of myself I knew I would be once my business was successful. From day one, I was thinking, moving, and showing up 100% like a business owner. I didn’t wait for reality to catch up; I acted as if it had already happened.
Visualizing Constantly
Visualization was a huge part of this. I didn’t even know it at the time, but I was doing what Neville Goddard calls SATS (state akin to sleep) imagining my desired reality as I drifted off. I visualized constantly:
- Customers and clients coming to me
- Audience growth and engagement
- Accolades and recognition
- Interactions with clients
- Sales notifications
- Seeing the money I wanted in my bank account
I was fully in the reality I desired, mentally and emotionally.
Being in the Reality Before It Appears
It’s like Neville’s story about Barbados: even if you haven’t “arrived” physically, you live as if you already have. That’s exactly what I did. I was already in my successful business, already receiving the results, already enjoying the life I was creating before it manifested in my physical reality.
Concluding Thoughts: Discipline and the Law of Assumption
Neville said:
“The perfectly disciplined man is always in tune with the wish as an accomplished fact. He knows that consciousness is the one and only reality, that ideas and feelings are facts of consciousness and are as real as objects in space. Therefore, he never entertains a feeling which does not contribute to his happiness, for feelings are the causes of the actions and the circumstances of his life. On the other hand, the undisciplined man finds it difficult to believe that which is denied by the senses and usually accepts or rejects solely on appearances of the senses.”
I can confidently say that I was disciplined in the assurance of my business’s success, and I hope you will be too.
Remember: imagination is the only reality. Your physical 3D world is an illusion, a reflection of your consciousness. You are the creator. You dictate how it all works.
Whatever resistance or limiting assumptions are holding you back, whether about your confidence, your worthiness, your industry, or commonly held beliefs (like “the market is too competitive” or “the starving artist” trope), decide now that the opposite is true. Everything is working in your favor. Your success is inevitable. Every step, every action, every idea is aligning to ensure it.
Kill the old man. Go to the end. Stay there.
And please, do the work properly. Respect it. Learn it. Apply it. Embody it. Discipline yourself in the law of assumption. Do it fully, consistently and unapologetically. When you do, it will give you the desires of your heart. But it must be done properly.
